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Starting a private label eyewear brand is no longer limited to large companies with large production volumes. Independent designers, fashion brands and emerging businesses can now develop their own eyewear collections with relatively flexible production options. The key is choosing the right products, developing a clear brand identity and working with a manufacturing partner that

If you’re planning to launch a private label eyewear collection, one of the first questions you’ll face is: Should you choose OEM or ODM manufacturing? Although these two terms are widely used in the eyewear industry, many brands still confuse them. Choosing the right manufacturing model will affect your budget, product development, launch timeline and